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Today’s consumer is making new decisions - about their health, their families, their finances, the products they buy and more.
Here's what we've found in our latest wave:
  • Concern about being able to afford the holiday season is rising as the festive season quickly approaches.
  • 55% of consumers expect to spend more time at home this year, with consumers expecting to go out for food and drinks less compared to last year.
  • 30% will order more groceries online over the holiday season this year compared to last year.
Household brands around the globe trust Toluna with their need for insights.